Consumers considering investing in an individual savings account (Isa) should act now, it has been claimed.
According to Anna Bowes of advisers AWD Chase de Vere, the downturn in financial markets makes this an ideal time to commit funds to an ISA.
This is despite the fact that the value of the shares may dip in the short-term could mean picking them up even cheaper.
However, Ms Bowes, said by watching and waiting for too long in the hope of securing a bargain, consumers risk missing out on good deals altogether.
She told the Observer: "If you hold out too long, you not only risk losing your Isa allowance for this tax year but could end up investing when prices are higher."
Her sentiments were echoed by Karen Ritchie, independent financial adviser at Financial Planning for Women, who urged investors to take a long-term perspective over their investment.
Ms Ritchie said: "Shares are for the long term, which in my view is seven to ten years, so you have time to ride out the volatility."
Source: London Stock Exchange website
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